Real Estate Marketing Ideas & Strategies
People are flocking to social media for comfort and escapism. Here's how you can tweak your messaging to connect with your community and spread positivity today
The agent operating system has developed streaming tools for Facebook Live and YouTube and released them ahead of schedule in response to the COVID-19 market reduction of face-to-face business
Homesnap has found that with more people online, the cost of clicks and impressions on certain platforms is going down during the crisis
Being camera-worthy is more about knowledge, confidence and good communication skills than it is about appearance
Opinion
Nothing about this situation is funny, and now is not the time. Instead, just go about your business like any other day on April 1
Here's how real estate agents can keep their social media streams healthy, mindful and relevant even while stuck working from home
The coronavirus pandemic is forcing agents to do much more of their previously face-to-face business over a computer. Here are a few novel ways to make it work
Now’s the time to get creative and adjust to the current environment. Don’t be afraid to partner up and embrace new technology to better serve your market
Don't make the major mistake of not communicating with your clients and prospects during this time of uncertainty. It could define the rest of your career. Here's how to do it right
Opinion
As conditions shift for markets in varying degrees, here’s how agents should evolve their businesses
Opinion
In today's volatile market, what is the right way to go about marketing and advertising? Here are a few effective approaches to marketing your business while putting your clients' interests first
Opinion
Once a site for helping buyers curate home collections, the Salt Lake City-based proptech is now leveraging its 800K+ user base as a platform for recruiting
As the coronavirus disrupts face-to-face interactions, more agents may turn to online ads. A new report breaks down where they should spend their money
Opinion
Self-containment and social distancing have made in-person home tours challenging. These top tech picks and tips can help you wait out the unexpected pandemic
Amid quarantines and calls for social distancing, agents are turning to video chats and virtual tours to show off properties
Think of this slow time as a do-over rather than a disruption, and maximize it to set yourself up for future success
Some open houses already saw cancelations and declining attendance last week. That's likely to be a growing trend in the coming weeks