3 hauntingly good tips for elevating your Halloween marketing
Learn how Los Angeles Realtor Sierra Schotts turned her latest listing into an opportunity to have some fun during spooky season
by Sierra Schotts Oct 27
Your best year ever! 3 areas of focus and 21 strategies that pay
Great agents do daily what good agents do occasionally. Let Jimmy Burgess walk you through these 21 best marketing practices to grow your business
by Jimmy Burgess Jun 8
'A listing is an asset': Here's how to make the most of your next one
Although buyers provide a payday, listings give you the opportunity to grow your business and raise your profile in the local market
by Jimmy Burgess May 25
The No. 1 opportunity this expert sees for listings in 2023
This is the market where opportunity abounds for the diligent, professional agent. Homeowners who have been unable to sell their homes need your expertise
by Jimmy Burgess Jan 27
9 lead generation strategies that work every time
Act consistently on these tried-and-true strategies and your lead generation efforts will keep you moving forward
by Jimmy Burgess Dec 30
Zillow's new take on listing photos: The Real Word
This week, hosts Byron Lazine and Nicole White are talking about Zillow's acquisition of VRX Media, the hottest housing markets for 2023, and topics from Left, Middle, Right
by Byron Lazine Dec 15
5 truths every agent should know about shifting markets
A shifting market differentiates those who've developed professionally and those who are just pretending. Here's the reality check that you need right now
by Jimmy Burgess Jul 17
Honey, pull over! How this agent gets 33,000 listing video views for $200
Of course, you'll feature that listing on the MLS, but how do you take your marketing to the next level with YouTube? Learn how to create targeted ads to get your latest listing more exposure
by Jimmy Burgess Jul 7
5 things to know before choosing a geographic farm
You have to be committed and consistent for it to work and that means becoming a know-it-all before you even start marketing. Here’s what you should know before choosing a geo farm
by Jimmy Burgess Jun 24
Smart home technology with an emphasis on affordability
A truly affordable smart home setup may be within the financial reach of most homeowners, with lighting and security features included
by Brandon Doyle Jun 17
Smart Home Tech: Your smart switch buying guide
If you're looking to add updated smart home elements to your home or your latest listing, smart switches may be a great place to start
by Brandon Doyle Jun 7
Stretch 1 listing into 9 pieces of content with Ryan Serhant
Make your listings do the heavy lifting when it comes to creating content. Ryan Serhant explains how to create nine pieces of content from one listing that helps you sell homes
7 steps for harvesting clients from a real estate farm
Find out how to choose the location, crunch the numbers and create a marketing plan that provides value from the beginning
by Jimmy Burgess Dec 10
Stop being a secret agent! 8 real estate conversation-starters
If you’re not out there interacting with the public on a face-to-face basis, chances are you’ve become a secret agent — and that has to change. Here is a variety of fun and engaging ways to get strangers to ask you about your job and real estate
by Bernice Ross Apr 14
Get it sold! 7 strategies for nailing your new listing's price
Ultimately, pricing your new listing correctly comes down to whether the seller wants to sell as quickly as possible or achieve the highest price. If you price it just right, however, you may often achieve both. Here are a few strategies
by Bernice Ross Feb 17
What we know about the luxe agent on HBO’s Christmas reality dating show
Douglas Elliman's Garrett Marcantel stars in HBO Max's '12 Dates Of Christmas'