The Real Word: Hidden seller costs every agent should disclose
Opinion
This week, Byron Lazine and Nicole White discuss why agents need to disclose all costs to sellers, how buyers are using Airbnb rentals and the best branded gifts
by Byron Lazine Oct 23
Want to grow your wealth? Use this secret multimillionaire strategy
Opinion
In this week's episode, Chris Naugle, author and money expert, breaks down how infinite banking works and other important concepts for agents looking to grow their net worth
by Bernice Ross Oct 21
The Real Word: How efficient are agents?
Opinion
This week, Byron Lazine and Nicole White discuss why you shouldn’t ignore Zillow, how inbound moves have shifted and Ryan Serhant’s new brokerage
by Byron Lazine Oct 16
The Real Word: NAR buyer commission lawsuit continues
Opinion
This week, Byron Lazine and Nicole White discuss NAR’s buyer commission lawsuit, working with out-of-state buyers and a new trend in luxury real estate
by Byron Lazine Oct 9
10 simple, thrifty ways to generate more Google leads
We all know that page views often translate into more leads and commissions for your business. So, here are a few tips to help you generate more views for your website, posts and videos with little or no cost
by Bernice Ross Oct 7
The Real Word: Zillow to hire agents — now what?
Opinion
This week, Byron Lazine and Nicole White discuss Zillow’s latest announcement, Netflix’s new social media docudrama and America’s largest artificial surf park
by Byron Lazine Oct 2
These 5 marketing campaigns are tailored for today's market
With the last quarter approaching, agents should strive to finish 2020 strong and step into the next year on the right foot. In other words, now's a great time to implement these marketing campaigns and generate new income streams for your business
by Bernice Ross Sep 30
The Real Word: Should agents disclose referral fees?
Opinion
This week, Byron Lazine and Nicole White discuss the importance of disclosing referral fees, markets in trouble and ways to use TikTok for business
by Byron Lazine Sep 25
From mindset to marketing: How to reach and convert leads
From marketing tips to advice on exercising your mindset muscle, last week's Connect Now was chock-full of useful information all agents need to hear. Here's a list of the most important takeaways
by Bernice Ross Sep 23
The Real Word: Do these buyer's agent behaviors need to stop?
Opinion
This week, Byron Lazine and Nicole White discuss buyer's agent behavior that needs to stop, the importance of high-speed internet and a new design trend that's popping up
by Byron Lazine Sep 18
Real (Estate) Talk: 'I didn't create the system'
Fair housing was an outcry of American real estate's blind spot. Here are a few areas in the industry that still deserve more attention — plus ways to improve our line of sight
by Lee Davenport Sep 17
This is the least memorable way to brand your business — don't do it
If you want to create an effective brand, you have to make sure it's memorable and instantly sticks in people's minds. So, stop using your name, and follow these tips instead
by Bernice Ross Sep 16
The Real Word: Is fall the new spring in real estate?
Opinion
This week, Byron Lazine and Nicole White discuss fall market activity, Airbnb bookings and Coldwell Banker’s virtual conference
by Byron Lazine Sep 11
10 ways to rewire your mindset and start thriving today
The WomanUP! Conference, which took place last week, was jampacked with insights and inspiration for agents. Here are 10 important takeaways agents should consider when making a survive-to-thrive mindset shift
by Bernice Ross Sep 9
The Real Word: How can agents win bidding wars?
Opinion
This week, Byron Lazine and Nicole White discuss strategies and tactics for winning bidding wars, which are currently on the rise, and words to avoid during negotiations
by Byron Lazine Sep 4