How to market yourself with the power of persuasion
Alex Wang will take the stage at Inman Connect to teach us about the secrets of selling social proof
by Samantha Bullock Jul 19
Content marketing: The best tool an agent has to build a reputation
Opinion
To create custom content that resonates with your prospects, you need a clear understanding of your goals as well as insights into your prospects
Broker uses espionage tropes, animated postcards and more in memorable listing videos
'Top Secret in Stone Canyon' features an identity-compromised secret agent escaping from a rough day at work
by Amber Taufen Jul 18
The real estate agent's epic guide to Snapchat
Create authentic screen-to-screen relationships with your community
by Chelsea Peitz Jul 18
Could you market this $75M ultra-luxury listing?
Behind the scenes of Lake Tahoe’s most expensive property on the market
19+ real estate Snapchatters you can't help but watch
3 things your email marketing needs to convert leads
Without a clear call to action, conversion chances plummet
by Pat Hiban Jul 17
Branding with your name in real estate? Come on, you can do better than that
Successful branding let’s your consumer know what you do in a memorable way
by Bernice Ross Jul 17
10 highly salable factors of a real estate property
Look at buyers' needs to determine what will sell a home
by Jona Jone Jul 14
Generosity breeds loyalty: Meet the real estate agent whose clients come to her
A Texas-based Realtor is winning business with her negotiating skills, low-key listening approach and her desire to help the disadvantaged
by Gill South Jul 13
6 ways to supercharge your Instagram engagement
Remember, social media success means being social
by Jordan Scheltgen Jul 13
3 tips to sell homes faster -- and for a higher price
Advertise home technology and savings to increase the value of the home
by Clint Stevens Jul 12
Agent puts a twist on 'Mean Tweets' and 'Bad Yelp Reviews'
Alex Wang shows agents how to take advantage of the humblebrag for effective self-promotion
by Marian McPherson Jul 12
Video listings: Why every real estate agent should be doing them
Increase a property's emotional appeal
by Peter Lorimer Jul 12
Are you leveraging your CRM to its maximum potential?
Your success is largely contingent on the strength of the relationships within your network
NAR report shows staging gets homes off the market
The majority of buyer's agents say a staged listing helps their clients visualize life in the home
by Marian McPherson Jul 10