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Binoculars image via Shutterstock. Mortgage rates will stay rock bottom as long as the economy keeps puttering along

Mortgage rates will stay rock bottom as long as the economy keeps puttering along

Interesting, go-figure week. New economic data were strong but ignored by markets; Federal Reserve Chair Janet Yellen made dovish speeches, which revived the stock market; and Ukraine (back from the brink) removed a safety bid from bonds. March retai...
By Lou Barnes | 18 hours ago
Rabbit image via Shutterstock. Century 21 finds the Easter Bunny, hopes news will go viral

Century 21 finds the Easter Bunny, hopes news will go viral

Century 21 Real Estate LLC is hoping that its latest “real-time” marketing video featuring amateur-looking footage of the Easter Bunny laying eggs will go viral. The Realogy-owned brand runs massive marketing campaigns that include TV ad...
By Paul Hagey | 19 hours ago
Suburb image via Shutterstock. Signs of life in the exurbs

Signs of life in the exurbs

When the housing bubble burst, some of the hardest-hit markets around the nation were the “exurbs” — bedroom communities built far from job centers in high-cost housing markets to provide single-family homes for workers who are will...
By Inman News | 19 hours ago
Anker Charger Wanna borrow my 'lipstick'? Very cool real estate tech tips No. 5 (5 of 10)

Wanna borrow my 'lipstick'? Very cool real estate tech tips No. 5 (5 of 10)

How many times have you looked at your phone and worried that your battery is about to die? My solution to this phone battery phobia is the Anker Astro Mini Charger, or as I like to call it, "the lipstick charger." ......
By ActiveRain | 22 hours ago
Cash image via Shutterstock. Study says off-MLS deals cost sellers big bucks

Study says off-MLS deals cost sellers big bucks

In 2013, the average single-family home seller in San Francisco who kept his or her property off the local multiple listing service left more than $200,000 on the table. That’s according to a study by San Francisco agents Matt Fuller ......
By Andrea V. Brambila | Friday, April 18, 2014
Twin Design / Shutterstock.com For best social media experience, spring clean your news feeds

For best social media experience, spring clean your news feeds

Do you feel you can liken your Facebook or LinkedIn news feed to a client's hoarding nightmare? Are things appearing in front of you that you no longer have interest in? Great gems are hiding under that mess! Old clients and friends you haven't heard...
By Sue Koch | Friday, April 18, 2014
Tatarko_Adi_20_ICNY_2014 Build and refine your killer real estate app before you go looking for funding

Build and refine your killer real estate app before you go looking for funding

Houzz co-founder and CEO Adi Tatarko, who is helping take home renovation out of the dark ages by marrying technology and community, has some advice for aspiring startups who’d like to follow in her footsteps: Build and refine your product ......
By Inman News | Friday, April 18, 2014
Sea of homes image via Shutterstock. Buying conditions improving as more homes come on the market

Buying conditions improving as more homes come on the market

The number of homes for sale and the amount of time they’d typically been on the market both increased in March, “welcome signs” for spring buyers, realtor.com reported today. The number of homes listed for sale on realtor.com rose ...
By Inman News | Thursday, April 17, 2014
appcover Best mobile apps for real estate pros

Best mobile apps for real estate pros

We are living in a world dependent on technology, and apps play an integral role in our lives touching everything from counting calories and getting directions to directly impacting the way we conduct business. But how do we find the most effective, ...
By Lindsay Listanski | Thursday, April 17, 2014
Martin Luther King Jr. Memorial, Washington, D.C., Steve Heap / Shutterstock.com Realtor Code of Ethics once required discrimination

Realtor Code of Ethics once required discrimination

I've been doing research on the code of ethics as it applies to fair housing and the new "religious freedom" laws. I still have a lot to learn, but I found some very interesting details about segregation. In the late 1910s, protective covenants be...
By ActiveRain | Thursday, April 17, 2014
Legal fees image via Shutterstock. Don't like paying E&O fees, title insurance? They're more valuable than you think

Don't like paying E&O fees, title insurance? They're more valuable than you think

Sometimes you do everything right and you still end up in litigation or losing your commission. Attorneys thrive on the fact that it is often cheaper to settle rather than to defend a frivolous lawsuit. On the other hand, sometimes the suit is justif...
By Bernice Ross | Thursday, April 17, 2014
Mobile marketing image via Shutterstock. If your website isn't mobile-friendly, you're losing business

If your website isn't mobile-friendly, you're losing business

According to the National Association of Realtors, 89 percent of home shoppers use a mobile device during their search. Furthermore, 68 percent of them contacted a real estate professional based on a mobile search. And 21 percent of them found a list...
By Marci James | Thursday, April 17, 2014
Senior businesswoman image via Shutterstock. Real estate has never attracted young people, so quit worrying about it

Real estate has never attracted young people, so quit worrying about it

According to the National Association of Realtors’ most recent member survey, the median age of Realtors in 2012 was 57, up from 51 in 2007. Just in case anyone forgets the difference between “median” and “average,” that...
By Teresa Boardman | Thursday, April 17, 2014
Huffington_Arianna_sleep_ICNY_2014 Huffington Post Media Group's secret weapon: nap rooms

Huffington Post Media Group's secret weapon: nap rooms

What’s one of the secret weapons for success at media juggernaut Huffington Post Media Group? Nap rooms. So says Chairwoman, President and Editor-in-Chief Arianna Huffington. Yes, people looked at her askance when she insisted on providing spac...
By Inman News | Thursday, April 17, 2014
Home price appreciation image via Shutterstock. Big brokers want NAR to require that MLSs provide data for automated valuations

Big brokers want NAR to require that MLSs provide data for automated valuations

Big brokers would like to use multiple listing service data to create automated property valuations to sell to financial institutions, and they want the National Association of Realtors to require MLSs to help them do it. That’s according to a ...
By Andrea V. Brambila | Thursday, April 17, 2014
Life ring image via Shutterstock. Distressed homeowners may not realize they can sell

Distressed homeowners may not realize they can sell

Some owners of homes in the foreclosure process may not realize that their properties have risen so much in value that they could sell or refinance, according to a report from foreclosure data aggregator RealtyTrac. Fewer properties in the foreclos...
By Inman News | Wednesday, April 16, 2014
Gen Y portraits image via Shutterstock. Realtor.com finalizing new version of AgentMatch search tool

Realtor.com finalizing new version of AgentMatch search tool

AgentMatch — the agent search tool from realtor.com that ranked agents by their multiple listing service transaction stats before trials in two test markets were suspended last year — will soon have a successor. The new version of the con...
By Paul Hagey | Wednesday, April 16, 2014
Crafting_inviting_agent_bios 13 knockout examples of how to write an agent bio

13 knockout examples of how to write an agent bio

As the real estate market shifts toward online growth and mobile-friendly technology, your professional biography becomes a more prominent tool for generating clients. Sixty-two percent of agents spend at least an hour a day on marketing or advertisi...
By Guest Contributor | Wednesday, April 16, 2014