I did not share my cancer journey as a marketing experiment, Josh Ries writes. I started because I wanted to be honest, process what was happening and maybe help someone else feel less alone.
Instagram and LinkedIn data shows why saves and swipe-throughs matter more than views. Reels still lead on reach, but carousels are outperforming them on engagement across Instagram, according to multiple 2026 platform benchmarks. On LinkedIn, PDF document posts generate the highest engagement rate of any content type on the platform — and fewer than 5 percent of profiles post them regularly.
Keep your eye on your own performance instead of constantly comparing yourself to others, coach Darryl Davis writes. You'll grow faster and enjoy the journey more.
On this episode, Keith Robinson sits down with Tom Bohn, new Inman CEO, for an in-depth conversation about the future of journalism, artificial intelligence and Inman 2.0.
Social lead gen hub POP.STORE is expanding its focus on real estate, helping agents turn content and social media engagement into measurable business results. Troy Palmquist talks with GM Jo Wong about the platform’s upcoming VidCon appearance featuring Andrew Jevin and Glennda Baker.
Take a peek inside Kansas City real estate agent Rachel Kilmer’s relationship marketing playbook that helped grow her business and referrals. The greatest growth opportunity comes from reaching out and celebrating people, Jimmy Burgess writes.
The 2026 World Cup is creating genuine cross-cultural connection in real time, the platforms are building on top of it and Google is making its biggest move yet into home search. Here's what it all means for agents.
Broker Holly Brink shares her story of how filtering every thought through AI eventually made her stop trusting her own instincts.
Douglas Elliman agent and former professional golfer Johnny DelPrete shares the key to building a solid network in the luxury market.
The agents winning on video right now aren't the ones with the best gear, Maris Callahan Messervey writes. They're the ones who started before they felt ready and got better as they went.
Instagram launched a $3.99-per-month subscription this week, and it's not the only platform putting features behind a paywall. Here's what changed, what it means for your marketing and whether any of it is worth paying for.
The best social media marketing, Jimmy Burgess writes, is coming from agents who have figured out how to create content that resonates with the people they actually want to serve.